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September 25, 2021
BUSINESS

Ford Romania will become export centre for Europe in 2018

Ford Romania will become an export centre for Europe in 2018, possibly in 2016, and will have a production capacity of 500,000 units sold per year, Paul Flanagan, managing director of Ford Romania’s National Sales Company, told Mediafax yesterday. He added that the setting up of the sales company will help the network of dealers expand by four partners and new representations will be opened in Botosani, Slobozia, Giurgiu, Zalau, Vaslui and Calarasi. Flanagan pointed out that foreign partners have asked Ford to open dealerships in Romania but for the moment the company does not plan to further expand its network of dealers. He stated that Romania gives dealers facilities that are above the European average. At the same time, the American company representative said local dealers have an outdated data report system, in contrast to the British partners that offer even hour-by-hour analyses. According to Flanagan, the office that will lay the basis of Ford Romania’s National Sales Company was opened in early April and has already started to recruit personnel. On August 1, Ford Romania will open the National Sales Company that will take over the activity of Romcar, the brand’s importer.


The production of Transit Connect started


Ford Romania this week has commenced production at its Craiova-based plant, moving from the assembling of the light commercial vehicle Transit Connect to the actual manufacturing of the vehicle, Board member Nadia Crisan told. Up to 400 Transit Connect units have been assembled at Craiova so far, using parts brought over from the US group’s plant in Turkey. Production began with the opening of the body painting department, using the best technology in a Ford facility in Europe. ‘Once the body painting department has started work, we are proud to announce that production process is now whole at our Craiova plant’, the Ford Romania representative stated. Ford Motor Company Executive Vice-President and Ford of Europe Chairman John Fleming met with President Traian Basescu and with PM Emil Boc in Bucharest, on Monday. Ford Motor Company acquired Automobile Craiova in September 2007, in a EUR 57 M transaction. Ford Romania will also begin production of planned supermini-MPV B-Max this year.

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