The Regional Development and Tourism Ministry (MDRT) wants to introduce in airports 3D terminals that foreign tourists could use in order to obtain information on local tourism sites and destinations, Minister Elena Udrea stated, pointing out that the value of the investment is not known yet, Mediafax informs.
“We are trying to build a programme through which tourism operators could use a platform to send information about their products so that when a foreign tourist lands on Otopeni he would be able to consult a terminal and check the things he could do in a mountainous area for example during the days he spends in Romania,” Udrea pointed out. He added that the project is currently in the works and will be operational in a few months’ time.
Minister Udrea added that the internet has become a search network used by ever more tourists and that this will be the place in which Romania’s future tourism promotion campaigns will take place. She added that the project on promoting Romania as a travel destination will be launched next spring.
The Minister added that Romania as a destination for tourism is open to those keen to expand their horizons, which is why authorities decided to use a new type of promotion via the Facebook social network, since the spring of 2010. As regards the effectiveness of strategies to promote Romania, the Minister of Tourism stated that, by closing 17 tourism representation offices, out of the 27 existing, MDRT had saved EUR 1 M, given that these structures were not very effective in drawing tourists to Romania.
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