The first service exclusively dedicated to the storage of tires launches in Bucharest, with an estimated capacity of more than 30,000 tires to be stored in 2011, reads a press release of the ‘Tire Care’ company. Customers who resort to this service will save up to 30 pc of the total servicing cost, as they can get tires supplied by the network of partner vulcanization shops, store them for 12 months and fit their cars with the appropriate set of tires for each season, and even insure their tires against various risks (fire, earthquake, theft, accidental deterioration through manipulation). Each set of tires is carefully checked upon delivery. The hotel has a storage capacity of 50,000 tires a year and only addresses the Bucharest area, for the time being. Upon opening, the hotel has over 40 partners, but plans to expand this network are under way.