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Bucharest
December 4, 2020
BUSINESS

Dacia launched second generation of Logan, Sandero and Sandero Stepway

After launching the second generation of its models Logan, Sandero and Sandero Stepway last month during the Paris Motor Show, Dacia also formally introduced them to the Romanian market Tuesday evening, in Bucharest.The new Dacia models confirm Romania’s capacity to make automobiles that incorporate state-of-the-art industrial technology, Romanian President Traian Basescu said. “The automobile industry demonstrates to all of us that we can. It is the Romanian <<Yes, we can!>>” Basescu said in his address to the launching event. He added that the new models are 80 pc produced in Romania, by the horizontal industry generated by Dacia – Renault. The president emphasised that, although Renault opened a Dacia plant in Morocco, this does not mean the Romanian brand will shift its gravity centre to Africa, as the recently opened plant mostly assembles parts manufactured in Romania. “I hope Dacia will become the car of Africa, because there is an explosion of sales in Africa,” Basescu mentioned, adding that the prestige and appreciation of the Romanian brand are widespread on that continent. The launching event of the new versions of Logan, Sandero and Sandero Stepway was attended by Renault managers including Jean-Christophe Kugler, Chairman of the Dacia Board and Renault’s Senior Vicepresident for Euromed Region Management Committee (RMC) Leader, who had a formal meeting with President Basescu yesterday at the Cotroceni Palace.On the other hand, Basescu also expressed his appreciation for the manager of the Mioveni-based plant, Constantin Stroe, and recollected the moment when, as minister of Transport, he signed the privatisation contract with Renault in 1998. The president also voiced his appreciation for the French company, which initially promised to make investments worth EUR 400 M, but eventually invested over EUR 2 bln so far. Basescu said that the French company was honest with Romania, with its plant located near Pitesti, with the hundreds of thousands of employees that found jobs in this industry, and also with the Romanian technical creativeness, as it invested in the Titu research centre, which gave Romanian engineers an opportunity “to express their creativeness, and the results are seen in the new models launched today.”After launching the new versions of Logan, Sandero and Sandero Stepway, the company – part of French group Renault – prepares three new models, including a hatchback and a pickup truck, according to Constantin Stroe, deputy Chairman of the Board of Automobile Dacia, who did not elaborate on the subject. He added that the Mioveni plant currently produces five models: the three that were launched Tuesday, plus the Duster and Renault Symbol, but the last of these does not have an integration degree similar to the Logan. The output target for next year is above 300,000 cars, Stroe mentioned. The new Logan sells in Romania at prices starting with EUR 6,690 (VAT included) and is available starting last Friday.

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