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Sustainability Embassy in Romania and Kaufland launch the program for 2018

Kaufland Romania, as a founding partner, together with The CSR agency, the initiator, launched the program of the Sustainability Embassy in Romania for 2018 on Tuesday.

The schedule was announced on the World Environment Day, at an inaugural event held at the Embassy’s headquarter in Bucharest, a place that brings together the leaders who are fighting for a responsible economic environment and society in Romania.

For the first time at Sustainability Embassy, the event has brought together representatives of the European diplomacy, Romanian Government and private sector, who presented their vision for a sustainable Romania of the future generations. Thus, speeches were held by H.E. Cord Meier-Klodt (the German Ambassador in Romania), H.E. Anneli Lindahl Kenny (the Swedish Ambassador in Romania), H.E. Stella Ronner-Grubacic (the Dutch Ambassador in Romania), Laszlo Borbely (State Counsellor and Coordinator of the Department for Sustainable Development of the Romanian Government), Marco Hößl (the General Manager of Kaufland Romania), Dragos Tuta and Doru Mitrana (The CSR Agency).

After the speeches, the speakers signed and left messages in the Embassy’s Honor Book, in order to show their support to the development of sustainability in Romania and to the future guests of this place.

Founded in consideration of the idea of a community of those who are living also for the next generations, the mission of the Sustainability Embassy is to spread the culture of sustainability in Romania. At the same time, it aims to develop the community of all actors willing to have a responsible activity for our country, thus addressing the business sector, professional associations, the governmental environment, civil society, academic and diplomatic environment.

To this end, the Embassy will organize, throughout the year, thematic events, classes and training sessions for companies that are willing to adopt a responsible management, workshops and meetings for the exchange of experience, or classes for the students who wish to work in the field of sustainability.

The Embassy – which is located in a historical monument building on the 42 Sperantei Street, in Bucharest – has a multimedia gallery, a specialized library on sustainability themes, a conference room, a classroom, an interview studio and a room for informal events.

“Kaufland Romania supports the Embassy’s program and will get involved into its development. We believe that sustainability must be a priority of everything that means present, in order to benefit from a future as all of us wish. We believe that the responsibility on the impact of business or the decisions we make day by day must be on everyone’s agenda. Today’s launch is only the first step to a better Romania, for the next generations. The fact that we are here now – representatives of the business environment, of the Romanian and European institutions and of the civil society – makes me believe that we have the power to build together a sustainable Romania” stated on this occasion Marco Hößl, the General Manager of Kaufland Romania – the founding partner of the Sustainability Embassy in Romania.

The Embassies of Germany, the Netherlands and Sweden in Bucharest have also expressed their support for the projects of the Embassy of Sustainability.

“We are excited to join the Embassy of Sustainability in Romania, which is a meeting place for all those who are concerned about the corporate social sustainability and responsibility. We believe that this place can have a significant contribution in promoting the sustainability culture in Romania” stated His Excellency Mr. Cord Meier-Klodt, the Ambassador of the Federal Republic of Germany in Bucharest.

“It is very important that there is a place in Bucharest where companies, non-governmental organizations, universities, opinion leaders, politicians, students, researchers, representatives of the Government, can meet and debate, exchange opinions and good practices, and can contribute, all of them, to the development of the sustainability in our society” stated Mr. Huub Drabbe, the Head of the Economic Department of the Embassy of the Netherlands in Bucharest.

“The Swedish Government is a strong supporter of the 2030 Agenda.  In order for us to be able to fulfil the 17 objectives of the sustainable development, a joint effort of the authorities, civil society and private sector is needed. All of us have to contribute, beyond the boundaries of each country” stated Her Excellency, Miss Anneli Lindahl Kenny, the Swedish Ambassador in Bucharest.

In all its projects and activities, the Embassy will aim to contribute to the fulfillment of the 17 Sustainable Development Objectives of the United Nations. This year, the events held by the Embassy of Sustainability will stand under the concept “The Sustainable Romania of the next 100 Years”.

Kaufland is constantly investing in sustainability projects for Romania and is a founding member of the Sustainability Embassy, in an effort to encourage the development of this approach on a long term. The company has a sustainability team gathering 15 representatives of each department of the company, trained through training sessions, by experts on business sustainability.

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