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Bucharest
May 8, 2021
BUSINESS BUSINESS COMPANIES ECONOMY

EUR 100,000 investment in the third “Casa Victoria” pastry shop

  • Cakes with a more than 18-year history
  • Alin Chivu – the only Romanian who graduated from the world’s best pastry chef school

With over 18-year experience in the cake and pastry market in Romania, the “Casa Victoria” pastry shop continues to expand with a new location in Bucharest, 47-49 Ion Mihalache Blvd. With an investment of more than EUR 100,000, the brand’s third pastry shop continues its tradition of original recipes and controlled origin ingredients.

“All our cakes are made by following 100% original recipes. We opened our first pastry shop in 2002 and decided to preserve the recipes and quality of our product, this being a promise we have always kept. Each product that is made in our labs has a special story, and one of the most loved ones is that of the walnut cake, one of our best-selling ones, made by following the same recipe for 18 years. Nevertheless, this does not stop us from being creative and adapting to the needs of our customers, which began to look for sugar-free cakes. Thus, we created some sugar-free recipes, like sweet bread, éclairs, but also cakes”, said Alin Chivu, Casa Victoria’s manager.

Alin Chivu – the only Romanian graduate of Lenotre Paris

Casa Victoria’s manager and pastry chef, Alin Chivu is the only Romanian who graduated from the world’s best specialty school, Lenotre Paris. This experience, that lasted almost 6 months, was a confirmation for him that the principles adopted in Romania are correct, but it also offered him the opportunity to work for celebrities, like Cristiano Ronaldo.

“I started the pastry chef intensive class at Lenotre in January 2018. I learned some new techniques there and improved those I already knew, but at another level. For example, in March 2018, I was part of the team that made the cakes for the Paris St. Germain vs. Real Madrid football match. It was an amazing experience and proved that teamwork is the only way to succeed, especially given the fact that we had to bake 3-4,000 pieces of each cake. Details are crucial, because taste and quality of the products have to be sensational every time, and there are no exceptions in this regard, no matter the challenges for the pastry chefs”, added Alin Chivu.

“Sweet” numbers

An 18-year history of baking cakes proves not only hard work, but also the quality of the products that we use. Thus, so far, “Casa Victoria” sold over 100,000 cakes, used more than 50,000 vanilla sticks, 1,000 tons of chocolate and made cakes and pastries for more than 2,000 events. An éclair is RON 15, the cakes are RON 19-25 and the price of a kilo of cake starts from RON 139.

 

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