SIGNAL IDUNA Romania insurance company ended the first six months of 2020 with a turnover of over RON 57.4 million, which represents an increase of 44% compared to the same period of 2019. The number of insured persons reported at the end of the first six months of 2020 amounts to over 180,000 people, increasing compared to the same period last year by 64%, of which 88% are corporate contracts, the rest being assigned to the retail segment. The results achieved in the first half of this year are also based on solid partnerships with brokers, a relationship that brings added value to the business.
SIGNAL IDUNA Romania is a leader in the health insurance segment related to the life insurance activity, depending on the volume of gross written premiums, and the insurance policies offer coverage by direct settlement in over 900 partner clinics and reimbursement system in any clinic in Romania.
“Certainly the current context has changed the profile of the insurance customer because the occurrence of an unforeseen situation and the awareness of this fact is now a reality for many of us. We notice an increase in the level of interest from new customers, but also a desire from existing ones to request the development of packages adding additional benefits, especially in the area of corporate insurance. We thus understood that the expectations of customers from a health insurance still maintain an upward trend in the area of services. That’s why we focused on developing digital solutions for accessing our products, continuing to offer a 100% digital experience. Almost a third of SIGNAL IDUNA policyholders currently use our services through the mobile application Signal Care Assistant, and the number is growing “, says Tiberiu Maier, CEO of SIGNAL IDUNA Romania.
Telemedicine and digitalization in health insurance in the context of the pandemic
In the context of the current situation generated by the coronavirus pandemic, since the beginning of April, SIGNAL IDUNA insured persons have had the opportunity to benefit from telemedicine consultations. In addition, the high degree of digitization for most processes has allowed employees to quickly adapt to the work from home situation to continue business.
Regarding the operations addressed to the clients, the reimbursement process for the insured was simplified, requiring a smaller number of documents, and the documents corresponding to the insurance contracts were distributed in full in electronic format.
The remote medical counseling service, the Signal Care Assistant mobile application and the Call Center service ensured an uninterrupted flow for receiving and responding to customer requests.