This year Bonami, the store that sells furniture and decorations online, expects, for Black Friday, sales of 2.5 million euros, of which 20%, 500,000 euros, on the Romanian market.
Since during the Black Friday discounts, Bonami records the highest sales in Romania, compared to all other countries where the company is present, there will be offers specially created for Romanian customers.
The Black Friday season, which this year includes two weekends, 12-15.11 and 26-29.11, will start on Thursday at midnight and will end on Sunday. For the first weekend, in which Bonami participates in the Romanian Black Friday, there will be products with discounts of up to 80%. For traditional Black Friday, there will be a 15% discount on any product in the Bonami offer. Cyber Monday will take place on Monday, 30.11.
Pavel Vopařil, CEO of Bonami, mentioned: “This year we are particularly optimistic about Black Friday, we are projecting double sales compared to 2019, both in Romania and in the other markets where we are present. Preparations for this online event began in August, so we can have a wide range and the best prices for our customers. We expect sales to be 300% higher than a typical November day. ”
Recently, Bonami began to offer in Romania the possibility of delivering small packages through the Coletăria service, which will contribute to the increase of sales in the two Black Friday weekends: ” We expect people to order with even more confidence, because they do not they will rely on couriers and can take orders whenever they want. It is a more convenient and comfortable delivery way for our customers. ”, added Vopařil.
Compared to last year, the company doubled the number of unique products (SKUs) available for Black Friday from 20,000 to 40,000.
Bonami continues the cashback campaign throughout November and December, so that any amount spent on Bonami.ro during this period, will be returned to customers on 24.12, in the shape of credit.