After 3 years of business, ROCA Investments, a holding company that offers capital solutions and active partnership for the consolidation and scaling of Romanian SMEs, has an estimated company value of EUR 42 million, almost double compared to the level of EUR 22.3 million at the end of 2019. The return on investments for 2020 is also increasing, reaching 62%.
“Throughout the 3 years, we have continuously refined the ROCA product, adapting it to the needs of the entrepreneurs with whom we have been in constant contact. What has never changed has been our mission, to develop an entrepreneurial culture based on partnership and to support the ‘made in Romania’ brands. Today, Roca Investments is not just a profitable business with high returns. The social, educational and entrepreneurial culture components make this approach much more than that: a real ecosystem, an ambitious long-term project, a promise that we honour”, said Rudolf Vizental (photo), CEO ROCA Investments.
ROCA: three years in figures
Set-up 3 years ago, ROCA is now present in 10 counties of the country, in 5 major business sectors: agri-food, logistics, industrial services, production of construction materials, personal care. The thirteen companies in the portfolio (of which two are inactive) have generated a cumulative turnover of EUR 98 million in 2020, an operating profit (EBITDA) of EUR 5 million and have over 1,000 employees.
The ROCA ecosystem currently consists of the following companies: Frigotehnica (refrigeration industry), BICO Industries (fiber mesh manufacturer), Romcargo Maritim (port operator), RDF Arad (agribusiness), Electroplast (manufacturer of electrical cables), MECANEX (manufacturer of pumps for various industries), Piscicola (fish farm), Artesana (artisanal dairy products), CAHM (personal care), Yellow.Menu (online restaurant) and Sinteza (chemical industry).
Strategic development directions for ROCA
“For 2021 we have defined three strategic directions of development at portfolio level: (1) consolidating companies through M&A processes, to create more solid and relevant companies, (2) digitizing them to have simpler processes and information in real time and (3) accessing European funds to develop companies with the best equipment possible, able to face the new challenges”, said Rudolf Vizental.
For 2021, ROCA aims to invest in larger companies and increase the ticket per transaction. ROCA is aiming at companies that have the potential for accelerated growth and need support in this regard, which are passing through a challenging time and which need a partner to overcome this deadlock, and at companies looking to transfer business management to high-performing executives.
The evolution of ROCA
ROCA is a product business, a solution for Romanian entrepreneurs and ‘Made in Romania’ brands. In the 3 years of business, ROCA has refined its business model and emphasizes adherence to the same values, to the ROCA culture and to the idea of developing an ecosystem, a community of investors, entrepreneurs, and managers.
ROCA performance is based on several pillars, such as: granularity of investments, business diversity, synergies at portfolio level and direct involvement in management activity.
ROCA aims to be a partner that supports companies, which provides support for their development, so that they overcome less favorable circumstances, and not as a shareholder who changes direction, without being an executive partner.
ROCA Investments is part of the Impetum Group with which it has assumed the mission to generate a positive impact on the Romanian economy by maximizing the value in each stage of a business.
 The valuation report was prepared by Veridio, independent valuator certified by the National Association of Romanian Authorized Valuers, based on data recorded at the end of last year.