Through its partnership with Visa, the worldwide partner of the Olympic Games, BCR is launching an Olympic themed collection of Visa cards available for a limited period to mark the occasion of the Olympic Games Tokyo 2020
Through its partnership with Visa, BCR is launching an Olympic-themed collection of Visa cards, available in a limited edition, to mark the timing of the Olympic Games Tokyo 2020. As a worldwide sponsor of the Olympic and Paralympic Games, Visa is the exclusive payment technology partner and the only card accepted at the Olympic and Paralympic Games through 2032, and BCR is the only bank in Romania to issue cards with the Visa|Olympic Games Tokyo 2020 marks.
As part of the promotional campaign “The cards that make you feel like at the Olympic Games”, the cardholders of Visa BCR cards who spend a minimum of 3.000 lei until September 5 are included in the campaign automatically and enter a lucky draw for one of the following prizes:
- 5 vouchers worth 1.000 euro each, which can be used only for purchasing sports items
- 50 smartwatches
- 60 electric scooters
“Since 1986, Visa has been promoting the most innovative payment solutions and digital experiences at all editions of the Olympic Games. Our ongoing concern is to offer secure and fast ways to pay across merchants, borders and currencies, and the Olympic Games provides an unparalleled opportunity for us to put this into practice and deliver attractive benefits to Visa cardholders.
We are delighted to promote in Romania as well our partnership with the Olympic Games Tokyo 2020, in a unique way, visually appealing and easily recognizable by consumers. Thus, the launch in partnership with BCR of a series of cards that celebrate sports in general, and the Olympic Games in particular, will remind us over the years of this unique event”, said Elena Ungureanu, Visa Country Manager for Romania.
“The Olympic Games are a big sports competition that brings together athletes from all over the world. We wanted to mark this moment, especially because this year we believe that an international mosaic of emotions will emerge around the games: of trust, perseverance, resilience or pride. Therefore, through the Visa BCR card dedicated to the Olympic Games Tokyo 2020, we want to borrow a bit of the Olympic spirit thanks to Visa, and this is what we say to our customers. This card helps us mark a unique moment together, and we are proud to be the only issuer in Romania putting into circulation cards with an Olympic-theme, but also to improve the payment experiences for all of us, sports people and supporters alike”, said Ramona Badea, Deputy Executive Director, Card, Bancassurance & Customer Experience, BCR.
The campaign addresses the cardholders of debit and credit cards issued by BCR under the Visa logo, and the new design dedicated to the Olympic Games Tokyo 2020 will be found on both newly issued and renewed or replaced cards during this period. The customers who do not hold an eligible product in the campaign can choose to take a BCR Visa card with the design dedicated to the Olympics in limited edition, in one of the BCR branches or accessing the online onboarding flows, a press release issued by the financial institution informs.